Destination gaming
What is the Boulaide Project?
Created by RegiÔtels in collaboration with the commune of Boulaide, the Boulaide Project is an invitation to explore, learn, and have fun.
Through a digital game, printed materials, and an open-air exhibition, the project allows visitors and locals alike to discover the region in new ways, making each path, landmark, and story part of an adventure.
It’s a celebration of community, culture, and curiosity, designed to bring people closer to the landscapes, history, and creativity that define Boulaide. Whether online or on-site, the project turns exploration into an experience; one that blends tradition, innovation, and imagination.
The vision
This interactive project aims to inspire a deeper connection between people and the lesser-known places of northern Luxembourg. It envisions a future in which smaller rural communities like Boulaide can share their stories with the world through innovation and imagination, all while preserving the natural beauty and heritage that make them unique.
The mission
Our mission is to create a mix of education, anecdotes, and play into one immersive experience for nature lovers, explorers, and short-breakers. Through a combination of physical maps, digital tools, interactive storytelling, and local partnerships, the Boulaide Project opens new ways to discover the region.
PROJECT PARTS
The main components
The project is made up of several interconnected parts, each one designed to help you experience Boulaide in a unique way. Together, they create a bridge between the physical and digital world. Following are the main components that the project is made up of.
digital gaming stages
signage
All over the 13 different points of interest (POI) that were established for this project, visitors can find signs with QR codes which help them complete the quests started on the digital 3D maps, linking the physical world with the digital world.
booklet reward
The booklet complements the digital aspect of the project and is filled with beautiful illustrations, further information about the region, and QR codes which lead to exclusive articles with even more detail. It can be purchased or obtained by playing the game.
foldable travel maps
The local exhibition
The open air exhibition in the town of Boulaide lets you explore installations that combine Augmented Reality (AR), sound, and visuals. It is located around the centerpiece of the project: a sequoia tree with carvings that symbolize the different important aspects of Boulaide.
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